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Designed intuitive web based tools

Conceptualized and designed media editing and admin tools based on familiar applications used by our internal and external clients.

 
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Built a design system

Established a collection of reusable components that can be combined together to create both simple and complex experiences.

 
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Implemented onboarding flow

Created a delightful experience to reduce the number of client pain points by gradually and effectively providing guidance and resources.

 
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Guided by extensive user research

A combination of guerrilla, moderated on-site, and un-moderated web based tests were used depending on the scale of the project. Interviews and online surveys included internal team members, current/past customers, and random testers found at local cafes.

 
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Collaborated with a distributed team

Our RnD team was distributed across the globe - including San Francisco, New York, Brazil, Serbia, and Sweden. Working agile with open communication enabled us to work effectively.